Reflection: These are the terminologies I have learned so far for a magazine. Some of the things i haven't memorized yet and have not fully understood. I will try to label my magazines using these terminologies i have listed that i copied from my teacher.
Masthead |
The name of the magazine, in its typical font, on the cover. |
Selling line | The short description of the ‘identity’ of the magazine under the masthead, |
Main image | The image which fills the cover – a model, celebrity, animal, artefact. |
Coverlines | ‘Teasers’ for the contents of the magazine on the cover. |
Typography/font | The shape, style, size and colour of the letters used. |
Drop cap | The enlarged initial letter of the first word of an article – an aesthetic feature which is designed to engage the reader. |
Pull quotes | Enlarged quotes from an article – these may be included in coverlines, but are also used in the body of the article to break up the page and to attract the attention of the reader. |
Byline | The name of the writer of the article, usually found at the beginning. Simply, it is the ‘line’ which tells you who the article is by.
Masthead | The top section of a newspaper which gives the paper’s title, price and date | Strapline | Memorable phrase that is associated with the magazine. | Cover line | Titles of stories featured in the magazine | Main cover line | The most important article featured, grabs the audience’s attention (featured article) | Main image | The dominant image on the cover | Barcode | Used for retailers | Skyline | A list of keywords featured at the top of the cover | Thirds | The upper and left third are the most important. why? | Prop | An image of an item | Puff / Boxout | A smaller image/text to stand out from the rest of the information (puff=circle. boxout=square) | Buzzwords | Exclusive, free, new, special edition | Banner | A block of colour with info inside, usually stretches the width of the cover |
Headline | The title of the article | Subheading | Additional info found beneath the headline (Crosshead) | Byline | The author of the article | Pull quote | A quote taken from the article, with the font/size colour changed. | Drop Cap | The first letter of the article enlarged. | White space | Empty space in the spread, used to break up the content (negative space) | Border | Empty space around the edges | Column | Standard layout of magazines | Spread | Pages of a magazine that should be viewed together (usually two) | Caption | Information about an image. | Mode of address | The way the magazine/article addresses the audience. Formal, casual, direct (for images too) |
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